Free Guide to Understanding Load Board Options

What Load Boards Are and How They Work

A load board is an online marketplace where shippers post freight that needs to be transported, and carriers or owner-operators can browse available loads and bid on them. Think of it like a classified ads section, but specifically designed for the trucking industry. Instead of scrolling through general job listings, truckers can see real-time information about shipments that need to move from one location to another.

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Load boards connect three main groups: shippers (companies with goods to move), brokers (intermediaries who arrange transportation), and carriers (trucking companies or independent drivers who transport the freight). When a shipper needs to move cargo, they contact a broker or post directly to a load board. The information then appears on the platform where carriers can review the details, including pickup location, delivery destination, freight type, weight, and offered rate.

The basic mechanics are straightforward. A carrier logs into the load board platform, searches for loads matching their route or specialty, and contacts the broker or shipper about the load. If both parties agree to terms, the carrier picks up the freight and delivers it to the destination. The broker typically handles payment processing and logistics coordination, though on some platforms, carriers deal directly with shippers.

Load boards serve a practical purpose in the trucking industry. Rather than having empty trucks return from deliveries with no cargo (called "deadheading"), drivers can use load boards to find return loads. This reduces fuel costs and increases earning potential. For shippers, load boards provide access to a large network of available transportation without maintaining long-term contracts with specific carriers.

The industry has grown significantly. According to the American Trucking Associations, there are roughly 3.5 million professional truck drivers in the United States, and a substantial portion use load boards as part of their business operations. Load boards have become central infrastructure in the trucking supply chain, especially since the rise of digital platforms in the 2000s.

Practical Takeaway: Understand that load boards function as marketplaces where supply (available freight) meets demand (available trucks). They're tools for finding transportation opportunities, not services that arrange everything for you.

Types of Load Boards and What Makes Them Different

Load boards come in several varieties, each serving different segments of the trucking industry. The main distinction is between general load boards and specialized platforms. General load boards accept most freight types and cater to a broad range of carriers. Examples include Dat, Truckstop.com, and Relay Freight. These platforms post thousands of loads daily across various commodities, lanes, and equipment types.

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Specialized load boards focus on particular freight types or business models. For instance, some platforms concentrate exclusively on refrigerated freight (called "reefer" loads), while others focus on hazmat (hazardous materials), flatbed, or tanker transportation. There are also load boards designed specifically for less-than-truckload (LTL) freight, where multiple shippers' cargo shares truck space, versus full truckload (FTL) loads that fill an entire trailer.

Freight brokerages often operate their own internal load boards available only to carriers they've established relationships with. These private platforms may offer exclusive loads or negotiated rates that aren't posted publicly. Some larger trucking companies use internal systems to manage loads among their fleet.

The technology platforms differ as well. Some load boards operate on subscription models where carriers pay monthly fees for access. Others use pay-per-load models or free-access models supported by broker commissions. Mobile apps have become increasingly common, allowing drivers to browse loads while on the road. Desktop platforms typically offer more detailed filtering options and reporting tools.

Geographic focus varies too. While national load boards serve the entire continental United States, regional boards focus on specific areas like the Southeast or Pacific Northwest. Some platforms emphasize spot market loads (immediate transportation needs), while others include contract loads (scheduled freight with established rates and terms).

The speed of posting and load refresh rates differs significantly. High-volume platforms may post hundreds of new loads per hour, meaning listings disappear quickly once carriers accept them. Other platforms prioritize load quality or pre-vetted shipping partners over sheer volume.

Practical Takeaway: Different load boards serve different needs. Research which platform aligns with your equipment type, preferred freight, and business model rather than assuming all load boards function identically.

Comparing Major Load Board Platforms

Understanding the landscape of existing load boards helps you make informed decisions about which options may work for your situation. The most widely used national platforms each have distinct characteristics, pricing structures, and user bases.

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Dat Solutions operates one of the largest load boards in North America. Dat posts hundreds of thousands of loads daily and provides load matching, rate information, and market data tools. Their platform is known for detailed filtering options and integration with various trucking management software systems. Dat charges subscription fees that vary based on the level of access and features needed.

Truckstop.com is another major national player offering both load boards and freight brokerage services. Their platform features real-time load posting, load tracking, and rating systems for brokers and carriers. Truckstop.com provides tiered pricing options, including both subscription and pay-per-use models. They also operate additional services like truck stops and fuel cards.

Relay Freight focuses on digital freight matching with an emphasis on transparency and direct relationships between carriers and shippers. Their model emphasizes reduced intermediaries and includes features like load pre-bidding and automated matching. Relay operates on a commission-based model for completed loads rather than subscription fees.

Coyote Logistics, now owned by UPS Freight, provides load board access but also emphasizes full-service brokerage and logistics solutions. They're known for relationship-based service and work with established carriers rather than open marketplace models.

Regional and specialized platforms serve specific niches. For example, Flock Freight focuses on less-than-truckload freight optimization, while specialized platforms target reefer, hazmat, or flatbed markets. These platforms often have smaller user bases but may offer better rates or service for their specific cargo types.

Pricing comparisons reveal meaningful differences. Some platforms charge $50-$150 monthly for basic access, while others charge per transaction or offer free access with commission-based pricing for brokers. Features like load tracking, rate benchmarking tools, and integration capabilities affect pricing tiers significantly.

Practical Takeaway: Major platforms differ in pricing models (subscription vs. commission-based), load volume, specialization, and included features. Review the specific offerings and costs of multiple platforms before choosing rather than selecting based on name recognition alone.

Understanding Load Board Fees and Pricing Structures

Load board costs vary dramatically depending on the platform and the features included. Understanding these pricing models is essential for calculating your actual operating expenses and profitability. There is no single standard for load board pricing across the industry.

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Subscription-based models charge a fixed monthly or annual fee regardless of how many loads you access or use. These typically range from $25 to $200+ monthly depending on the service level. Higher-tier subscriptions usually include additional features like advanced filtering, load alerts, rate benchmarking tools, and integration with accounting software. A carrier paying $100 monthly would spend $1,200 annually—a fixed cost that applies whether they use the platform heavily or minimally.

Commission-based models charge a percentage of the load revenue when you complete a shipment. These percentages typically range from 3% to 10% of the load rate. If a broker charges 8% on a $1,500 load, the carrier receives $1,380. This model means you only pay when you actually generate revenue, but it's harder to predict monthly expenses.

Pay-per-load models charge a flat fee for each load accessed or accepted, ranging from $1 to $10 per load. This creates a middle ground between subscription and commission models. If you check five loads daily at $2 per load, you'd spend approximately $300 monthly assuming 22 working days.

Free access models do exist on some platforms, typically supported by broker commissions or premium features for paid users. However, truly free platforms often have limitations like fewer loads posted, reduced filtering options, or slower customer support.

Hidden or additional costs may apply. Some platforms charge fees for posting broker loads, using premium features like load alerts or rate benchmarking, requesting invoice factoring, or accessing customer support above basic levels. Integrations with